How is Technology Raising the Bar in the Wedding Industry?
The years 2020 and 2021 saw technology and ubiquitous connectivity ‘save’ many industries; the wedding industry was one of them. Wedding specialists The Knot, for instance, report that around 12% of couples who got married last year had fully virtual weddings. While real-life weddings are once again gaining ground, live streaming is still popular among those who wish to share their big day with family and friends from abroad. Of course, virtual weddings are just one of many technological advances that have been embraced by visionary couples. Read on to discover how, for many, tech is enabling them to hold more informative, practical, and sustainable weddings than ever before.
Robotic Bartenders
Imagine seating at your table and being approached by a formally attired robot politely asking for your drink order. Robotic bartenders and servers are an actual thing and in fact, they are one of the most novel tech innovations designed for weddings and other important events. Some weddings have robots at snack tables, with a host of buttons you can press to make your cocktail of choice. Others have bartenders that take photographs then allow attendees to share the images on their social media pages. These devices allow couples to save on costs and time, which they can also do by sending their invitations digitally, asking guests to take photos, and creating their wedding gift registries online instead of in-store.
Drone Photography
Couples enlisting the services of professional photographers are ensuring their videos look slick and sophisticated with the aid of drone photography. Viewed from above, weddings can be incredibly beautiful, with features such as outdoor tables, flowers, greenery, and fairy lights looking particularly dreamlike when recorded from the sky. Drone imagery makes a perfect addition to wedding videos, as they manage to catch the many details that add to the beauty of one’s big day.
Artificial Intelligence
AI can be used to help plan one’s big day, with a bevy of apps focused on tasks such as tallying RSVPs and budget managing. One area in which AI can be particularly useful is that of coordinating meals. AI can keep track of individual needs — including allergies and intolerances, ensuring each guest has a safe and delicious dining experience. AI can also be used to predict ideal spots for your honeymoon (based on your preferences and the weather) and plan a wedding. Currently, many planners are relying on AI to sift through vendor data, convert them into insights, and match couples with their perfect suppliers.
Full 360º and Immersive 3D Video
An ideal way to share one’s magical day with guests who were unable to attend is full 360º and immersive 3D video, which really gives a sense of being at the event. People you share your video with can watch the action taking place while choosing which part of the wedding they wish to focus on. This means that a video of the couple at their wedding reception can be ‘spun around’ to view every single table and all guests. It is a fantastic way for those who attended to recall the memories they made and to capture tiny details that could otherwise be forgotten.
Technology is making weddings more practical, affordable, and inclusive than ever before. Top trends include hybrid presential/live-streamed weddings, robotic bartenders, and drone photography. Innovations such as full 360º and immersive 3D video, meanwhile, are making it easy to look back on one’s Big Day and discovering a plethora of details one may have overlooked.